Cornetto – Product launch

Objectives:

BTL:

National coverage, local market addressability with creative promo and solutions, gaining and maintaining brand lovers;

DIGITAL: 

Social Media coverage and administration – Facebook page re-launch

Agency support and tactics:

– Creative concepts and support for B2C communication

– In-store branding, outdoor, drop mail, street flyers. POSM production.

– Creative digital interaction and online – offline blended activations

– Lucky draw management: coordinating, digital raffle, distribution, winners check, database.

Where to next?

Discover Transylvania - Travelling
Web, Design
Vantano.com - Management platform
Web, UX, Dev
Bravo Group - Roof materials
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Medlife - Medical
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Cornetto - Ice cream
In-store Campaign
Pepco - Retailer
Art Direction, Strategy
In-store - Concepts
Art Direction, Concepts